Did you know that 90% of HR Professionals say that a candidates social media accounts are an important factor when choosing a candidate and 4 out of 5 employers have rejected a candidate based on their social media contentđŸ˜®
Many people focus on building a professional brand on #LinkedIn, but hiring managers also look at candidates’ personal social media profiles such as #Facebook and #Instagram. Remember, once it’s out there it’s hard to put the toothpaste back in the tube !
Here are a few reasons why it’s essential for job seekers to be mindful of their social media presence and consider how their online activity could be perceived by potential employers.
Assessing Professionalism:
Employers may review social media profiles to gauge a candidate’s professionalism and suitability for the role. They may look for any content that could reflect poorly on the candidate or the company, such as inappropriate language, photos, or controversial opinions.
Verifying Information:
Employers may use social media to verify information provided by candidates, such as work history, education, and qualifications. Discrepancies between a candidate’s resume and their social media profiles could raise red flags.
Cultural Fit:
Employers may use social media to assess whether a candidate would be a good cultural fit for the company. They may look for shared interests, values, or affiliations that align with the company’s culture.
Professional Networking:
Employers may also use social media to identify potential candidates and passive job seekers through professional networking platforms like LinkedIn. They may reach out to candidates directly or use social media to advertise job opportunities.
It’s essential for job seekers to be mindful of their social media presence and consider how their online activity could be perceived by potential employers. Maintaining a professional and positive online image can enhance your chances of success in the job market. Additionally, adjusting privacy settings and being selective about what you share publicly can help you control the information available to employers.
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